CAROLINAS HEALTHCARE SYSTEMS
Creative Direction, UX Design, UI Design
Carolinas HealthCare wanted a fun and engaging way to encourage folks to start making healthier choices. This interactive project came from recommending an entertaining digital experience that allowed people to visualize themselves, making the same healthy habits as NFL Quarterback, Cam Newton. The clients loved the idea, but there were two major factors: A quick turnaround due to Cam’s schedule and working in html5 (at this time, html5 was still a very new technology.) Working with a Detroit based vendor, we suggested creating an html5 web app experience because it allowed us to create one experience that worked across both major mobile platforms. Through a tight timeline, we were able to launch the project successfully.
