CAROLINAS HEALTHCARE SYSTEMS
Creative Direction, Art Direction, Copywriting
Staying healthy and living a long life starts with preventive healthcare. Carolinas HealthCare System's* campaign looked to create awareness and educate fellow Carolinians in starting one healthy habits. CHS knows by starting a healthy habit people can avoid many illnesses. The campaign featured two spots with Carolinas Panther Quarterback, Cam Newton.
*As of February 2018, Carolina HealthCare System changes it name to Atrium Health.